Present situation of tourist hotels

The current situation and development prospect of the hotel industry are analyzed as follows:

First, the status quo of the hotel industry

Macroeconomic fluctuations have a direct impact on the hotel industry. Observing mature markets such as the United States and South Korea, the demand of hotel industry is closely related to GDP growth. Economic recession is often accompanied by the decline of hotel occupancy rate, while economic recovery promotes the increase of occupancy rate. With the increase of residents' income and leisure time, tourism consumption has grown steadily, especially in the mid-end hotel market. Nevertheless, compared with developed countries, China's tourism consumption and travel rate are still low, which shows that it has great development potential. At the same time, the number of star-rated hotels shows a decreasing trend, indicating that the industry is going through an adjustment period.

Second, the development prospects of the hotel industry

The hotel market demand in first-tier cities is gradually saturated, and the future trend points to market expansion in second-and third-tier cities. The mid-range hotel market is expected to become the focus of brand competition at home and abroad. Despite the promising industry prospects, challenges such as intensified competition, rising operating costs and rising customer expectations cannot be ignored. In addition, human resource management has become the key, because the industry is facing the problem of rising labor costs.

Key points for attention in hotel management include:

1. Hotel location is very important. Although the development of network channels reduces the importance of geographical location, the appropriate location still affects the success of the hotel.

2. Middle and high-end hotels should avoid being located in residential areas or areas facing low-consumption groups, while villa hotels should choose quiet locations. The location of budget hotels needs to consider the surrounding commercial supporting facilities. At the same time, we should avoid the location near the expressway and other areas with serious noise pollution.

For novice operators, it may be a safer choice to consider joining well-known chain brands.

The development of China's tourism has entered an unprecedented stage. In recent years, China's tourism industry has maintained a sustained and rapid development in general. According to the World Tourism Organization, by 2020, China will become the world's largest inbound tourist destination country, and the fourth largest outbound tourist source country, with the largest domestic market. By 2007, there were 1,752 travel agencies and 453 five-star hotels. The good development of tourism and hotel industry provides a good opportunity for the development of China's tourism industry. The tourism and hotel industry is called the "leading industry" in China because of its products and organizational market. In the new century, the new China tourism industry has sounded a strong horn to our broad masses that China will move towards a world tourism power.

With the spring breeze of reform and opening up, China's tourism industry has grown stronger. In the past 50 years, with 5,000 years of Chinese civilization and a long history and culture, we have cultivated generations of new talents in the tourism and wine industry, and created countless international five-star travel agencies and hotels, which have made a strong guarantee for China's tourism and modernization.

The successful accession to the World Trade Organization and the successful hosting of the 2008 Olympic Games have greatly promoted the development of tourism in China. Major schools have also started training courses on tour guide hotel management, and the annual graduates are in short supply, and the employment rate is as high as 95%. The Ministry of Education pays attention to the interaction between tourism education and tourism economy, and walks out of a road of combining production with education and cooperation between education and enterprises, providing talents for travel agencies and hotels. Tourism and education have also established a stable employment network for enrollment, and tourism graduates are distributed in travel agencies, hotels, telecommunications, aviation and other major enterprises.

In the past, this "leading industry" in China's tourism industry failed to play a leading role well. At present, China's tourism industry has grasped the market demand, made a good market analysis, exerted its professional ability, and promoted new products of various tourist hotels, which greatly promoted the growth of tourism economy and promoted China's economic modernization.

At present, China's tourism industry is constantly exploring and innovating, gradually expanding the scope of tourism, including food, accommodation, transportation, sightseeing, entertainment, shopping, food, etc., as well as various activities, sightseeing, holiday tourism and business tourism, which attract the people's longing psychological needs, and the new products of tourist hotels also promote the shopping psychology of ordinary people. The constant transformation of different commodities in the tourism industry has also inspired our fighting spirit to advance into the tourism industry, making China's tourism industry enter the forefront of the world and lay a stable foundation.

The opening of the golden route and several days of overseas sightseeing not only publicized our ancient culture in China, but also enabled us to realize the principle of common prosperity, absorbed the essence of overseas culture, added our extra-curricular cultural knowledge accumulation, and increased our experience and practice. Tourism and hotel industry includes our catering, which increases the convenience of our business and things and relieves the local congestion.

Looking forward to the future, the tourism and hotel industry has gradually entered the era of personalized service, which has brought competition and new vitality to hotel products and services. With the update of IT technology and high-tech, the new products of tourist hotels also show the trace of hi-tech, industry informationization, networking, satellite reception, security monitoring, domestic and foreign communication, etc. The introduction of international advanced equipment has brought visitors from all directions into one family.

At present, there is fierce competition in the development of tourist hotels in China, which will continue to be in line with international standards and strive to develop hotels with international standards. The investment in high-star hotels will continue to heat up, and China, a tourist industry, will continue to consolidate the world's leading countries with a growth rate of 10%. In 2007, foreign exchange income from tourism was 41.949 billion US dollars, and domestic tourism income was 777 billion RMB.

The 2008 Olympic Games, the 2010 World Expo and the 2012 Asian Games will not only give impetus to the national economy, but also promote the development of tourism. These large-scale events will attract tourists from all over the world to China, laying a solid foundation for the tourism and wine industry in China. Tourist hotels have become the leading industry in the sunrise, and the diversification of tourist wine spots has greatly increased our choice of tourism.