Penglai tourism group

Li Haifeng, Penglai Ocean Polar World, Baxiandu and Sanxianshan Scenic Area (including hotels) are all his.

Li Haifeng, a native of Penglai City, Yantai, Shandong Province, is currently the chairman of Penglai Eight Immortals Cross-sea Tourism Co., Ltd. and the chairman of Shandong Kunhe Tourism Development Co., Ltd., and has served as a member of Shandong Provincial Political Consultative Conference, vice president of Shandong Boutique Tourism Promotion Association, vice president of Shandong Tourism Industry Association and vice president of Shandong Private Enterprise Association.

Culture is the soul, and the tourism cluster stands in Penglai

In the 1980s, Li Haifeng started as a small hotel, catering hotels and maritime tourism projects, bravely stood at the forefront in the ocean of reform and opening up, grasped the tourism business opportunities with keen market insight, and established the "Penglai Eight Immortals Cross-sea Tourism Group". At the beginning of the great cause of tourism, Li Haifeng put forward the development strategy of "culture is the soul of tourism, tourism is the soil of culture, and tap the lifeline of local culture from folk customs", practicing the integration of literature and tourism ahead of schedule and positioning fine tourism.

Since 2002, the Eight Immortals Cross-sea Scenic Area with the theme of Eight Immortals Culture has become the starting point for the development of the group's cultural tourism. In 2004, Penglai Ocean Polar World, a national marine culture popular science education base integrating ornamental, entertaining and popular science, was completed and opened. In 2008, Sanxian Mountain Scenic Area, a classical cultural garden integrating Confucianism, Taoism and Buddhism, was officially put into operation. In 2013, Penglai Orburg Dream World with international style was built; In 2017, the water world in Oulebao was born in a stunning way, opening a new chapter in leisure tourism with its blooming Chinese and foreign happy culture. In the past ten years, Penglai has built a national "5A" scenic spot and three national "4A" scenic spots, and at the same time, it is equipped with service facilities such as Sanxianshan Hotel and Penglai International Hotel, which perfectly integrates culture and tourism, and the "Eight Immortals Cross-sea Tourism Cluster" built by Li Haifeng has risen on the coastline of fairyland.

At present, the products of Eight Immortals Cross-sea Tourism Group in Penglai have occupied two-thirds of the market share of Penglai tourism, and the annual number of tourists has reached 7 million, making it a landmark scenic spot in Shandong, boosting the tourism pattern of Penglai from "outstanding" to "letting a hundred flowers blossom". Li Haifeng has strengthened the integration of culture and tourism as the best mode of industrial development, and further expanded its tourism territory.

The best hotels in Penglai are ranked as follows:

Penglai Huaxi Hotel: a foreign-related business and conference hotel located in the fairyland tourist area of Penglai City, Yantai, a national 5A scenic spot, invested by Liqun Group, a top 500 enterprise in China, and fully managed by Xihua Commercial Group.

* Yongpeng Haitian Hotel: Penglai Yongpeng Haitian Hotel is the only real seascape hotel in Penglai City, with the sea and Baxiandu scenic spot at the door. The hotel is decorated according to the 3-star standard.

In addition, there is Penglai Baxianju Hotel, but its evaluation is relatively few and the information is not comprehensive, so it is impossible to determine its true situation.

To sum up, the ranking of the best hotels in Penglai may be different according to different people's viewpoints and standards.