High-end tourism market
Fiji belongs to the high-end island tourism market.
Fiji, located in the center of the southwest Pacific Ocean, consists of 332 islands, of which 106 are inhabited. These islands are surrounded by circular coral reefs, so they are ideal seaside resorts. Clear water, beautiful beaches, abundant water activities, luxurious resorts and unique Fiji culture all make Fiji occupy a place in the high-end island tourism market.
First of all, Fiji's natural environment is its biggest tourist selling point. Fiji's clear and transparent sea water is an ideal place for water activities such as diving and snorkeling. In addition, Fiji's beaches are also world-famous, and the white beaches are in sharp contrast with the blue sea, providing tourists with the ultimate holiday experience.
Secondly, Fiji's tourism facilities are perfect and tend to the high-end market. Fiji has a number of luxury resorts with five stars and above, which not only provide first-class accommodation, but also provide various entertainment facilities and water activities for tourists to choose from. At the same time, the catering service in Fiji is also very developed, and visitors can taste various international cuisines and local specialties.
Finally, Fiji's culture is also an important factor to attract tourists. Fijians are hospitable, and their traditional culture and customs provide unique travel experiences for tourists. For example, tourists can participate in local traditional dance performances and learn about Fiji's history and culture.
Generally speaking, Fiji attracts a large number of tourists from the high-end island tourism market with its beautiful natural environment, perfect tourism facilities and unique culture.
What are the tourism markets?
I. Domestic tourism market
1. Regional tourism market: According to the geographical location, the domestic tourism market can be divided into North China, East China, South China, Northwest China, Southwest China, Northeast China and other regional markets. Each region has unique tourism resources and attractions.
2. Theme Park Tourism Market: With the development of tourism, various theme parks such as Disney and Chimelong Wildlife World have sprung up, attracting a large number of tourists with their unique entertainment facilities and theme activities.
3. Natural scenery tourism market: Relying on natural landscapes such as mountains, rivers, forests, grasslands, etc., many natural scenery tourist areas have been formed, satisfying people's pursuit of natural beauty.
Second, the international tourism market
1. Neighboring countries' tourism market: China has similar cultures and frequent tourism interactions with neighboring countries, such as Thailand, Japan and South Korea.
2. European and American high-end tourism market: European and American tourists pay attention to tourism quality and pursue deep experience, which provides a broad market space for high-end tourism products.
3. Eco-tourism and leisure vacation market: With the promotion of global environmental awareness, eco-tourism and leisure vacation have become an important part of the international tourism market.
Third, the special tourism market
1. Research tourism market: Tourism activities aimed at learning, such as cultural visits and research trips, are welcomed by students and parents.
2. Medical and health tourism market: With people's attention to health, tourism activities aimed at recuperation and rehabilitation are gradually emerging.
3. Sports tourism market: Combined with sports events, outdoor sports and other elements, sports tourism has become a new market growth point.
The above is the main classification of the tourism market. With the development of society and economy, the trend of segmentation and specialization of tourism market will be more obvious, which will provide more opportunities and challenges for the development of tourism.