Outdoor tourism market

The outdoor tourist market is mainly people with higher income level.

The outdoor tourist market is mainly composed of people with higher income levels, who have more disposable income and leisure time, and are more inclined to choose outdoor tourism as a way of leisure and entertainment. At the same time, with the continuous development and improvement of the outdoor tourism market, more and more young people and families have joined the ranks of outdoor tourism and become an important part of the outdoor tourism market.

What are the tourism markets?

I. Domestic tourism market

1. Regional tourism market: According to the geographical location, the domestic tourism market can be divided into North China, East China, South China, Northwest China, Southwest China, Northeast China and other regional markets. Each region has unique tourism resources and attractions.

2. Theme Park Tourism Market: With the development of tourism, various theme parks such as Disney and Chimelong Wildlife World have sprung up, attracting a large number of tourists with their unique entertainment facilities and theme activities.

3. Natural scenery tourism market: Relying on natural landscapes such as mountains, rivers, forests, grasslands, etc., many natural scenery tourist areas have been formed, satisfying people's pursuit of natural beauty.

Second, the international tourism market

1. Neighboring countries' tourism market: China has similar cultures and frequent tourism interactions with neighboring countries, such as Thailand, Japan and South Korea.

2. European and American high-end tourism market: European and American tourists pay attention to tourism quality and pursue deep experience, which provides a broad market space for high-end tourism products.

3. Eco-tourism and leisure vacation market: With the promotion of global environmental awareness, eco-tourism and leisure vacation have become an important part of the international tourism market.

Third, the special tourism market

1. Research tourism market: Tourism activities aimed at learning, such as cultural visits and research trips, are welcomed by students and parents.

2. Medical and health tourism market: With people's attention to health, tourism activities aimed at recuperation and rehabilitation are gradually emerging.

3. Sports tourism market: Combined with sports events, outdoor sports and other elements, sports tourism has become a new market growth point.

The above is the main classification of the tourism market. With the development of society and economy, the trend of segmentation and specialization of tourism market will be more obvious, which will provide more opportunities and challenges for the development of tourism.