Sharing global tourism
Global tourism refers to a new concept and model of regional coordinated development, which takes tourism as the dominant industry in a certain region and comprehensively and systematically optimizes and upgrades the economic and social resources in the region, especially tourism resources, related industries, ecological environment, public services, institutional mechanisms, policies and regulations, and civilized quality, so as to realize the organic integration of regional resources, industrial integration and social co-construction and sharing, and promote the coordinated development of economy and society with tourism.
The focus of global tourism lies in the countryside. More than 70% of China's tourism resources are in the countryside. According to preliminary statistics, in 2015, the country's rural tourism received about 2 billion tourists, and the total tourism consumption reached 1 trillion yuan, accounting for as much as one-third of the entire tourism market. It is expected that China's rural tourism will receive more than 6 billion domestic and foreign tourists in the next five years. Rural tourism has promoted the development of rural economy, improved the rural landscape and enriched farmers. It is an inevitable choice for China's tourism transformation and upgrading and sustainable development to promote the global development of rural tourism and tap the potential of vast rural tourism resources.
The development of rural tourism in the whole region is to build leisure agriculture and rural tourism into new industries, upgrade from selling scenery and farmhouse music to one product in one village and one scene in one village, form a characteristic rural tourism product model and business format according to the different resources and location advantages of each village, and integrate tourism, leisure, agriculture, commerce, culture and other related industries, first build a point, then expand it, and finally connect it with lines, thus stretching the industrial chain, strengthening industrial integration and promoting farmers' employment and income.
Global tourism has now become a hot word of concern everywhere. With the development of China's economy and society and the improvement of people's living standards, tourism has changed from a few people's activities to popular activities, from sightseeing to leisure, and the mode of travel has changed from group travel to free travel and go on road trip. The evaluation of tourists' travel experience is not limited to scenic spots, scenic spots and restaurants, but also the evaluation of comprehensive environmental factors. From the government level, it is not only necessary to provide transportation, information, public toilets and other urban public services as support for global leisure tourism, but also necessary to establish tourism governance mechanisms to adapt to the characteristics of "global tourism", such as tourism development Committee, tourism police, and tourism circuit courts, which are effective ways to strengthen tourism supervision and maintain the order of the tourism market from the government level.
In addition, we should also see that global tourism is not only a matter for the government, but a good thing for all people to build and share. What is global tourism? To put it bluntly, in the past, tourism was only a matter of tour guides and scenic spots, and it had nothing to do with ordinary residents. Under the development model of global tourism, residents in the whole region were both service providers, participants and beneficiaries. The quality of tourism experience is closely related to residents' tourism consciousness and civilized quality. For example, when I traveled to the Ming Tombs before the Spring Festival, I couldn't find the way, so enthusiastic villagers helped me to show the way and invited me to have tea and chat at home, which was a great treat for the host and the guest. It is understood that in order to create a new tourism image of the Ming Tombs, the government funded the construction of a global smart tourism platform for the Ming Tombs, and supervised and investigated acts that damaged the tourism image of the Ming Tombs, such as illegal day trips, high-priced dishes, yin and yang menus, so as to give tourists a better tourism experience and increase passenger flow. It can be said that global tourism not only makes tourists swim smoothly, safely and happily, but also makes residents live more conveniently, comfortably and beautifully.
On the other hand, the behaviors such as sky-high seafood and drivers' cheating are undoubtedly great damage to the global tourism image, which requires not only government supervision, but also everyone's conscious awareness that everyone is a spokesman for the tourism image. Global tourism needs all people to build and share.
If you want to know more about global tourism, you can pay attention to Beijing Zhongjing Hetian-a professional global tourism construction scheme and operation service provider.
